Anastacia Miles
Sr. Lead Web Producer | Marketing Creative: Digital Experience - EA SPORTS FC™
- Role
- Sr Lead Web Producer at Electronic Arts (EA)
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Anastacia Miles
I lead launch execution for global digital experiences tied to major consumer product…
Experience
Sr Lead Web Producer
Mar 2022 — Present · Seattle, WA, US
Support the publishing pipeline, live services, and site management associated with maintaining EA\'s player destinations, web presence, and digital storefronts. Manage relationships with multiple partners to accomplish important deliverable dates. Use analytics to help make decisions, understand the health of our products, and collate data when requested.•Managed global website copy development from kickoff to launch, aligning stakeholders, driving timelines, and overseeing legal review and localization in 20 languages, a franchise first. Strategic execution resulted in a +23% increase in user reach,+14% growth in organic purchase page views, and a +17% uplift in retailer click-through rates.• Spearheaded the digital launch of FC24 during EA’s transition from the FIFA brand, delivering a seamless and secure global website unveil under compressed timelines—meeting brand, legal, and operational standards without a single leak.
Education
Eastern Washington University
Bachelor’s Degree
2008 — 2012
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.