Ana Paula El Beck

About Ana Paula El Beck

Detail-oriented and innovative management professional with a solid history of working in the CPG industry for 9 years and in the Hospitality industry for 7 years, at multinational companies. Flexible and committed professional with a Master’s degree in Hospitality and Tourism Management (Summa Cum Laude) and a Bachelor’s degree in Marketing and Communication. Continuous history of recognized educational and professional achievements. Multi-lingual, fluent in Portuguese, English, Spanish, and Italian.Areas of Expertise include:• Executive Assistance• Hotel Operations• Sales & Events • Customer Service• Product Innovation and NPD (New Product Development) Process• Portfolio Optimization and Brand Expansion• Product Launch & Project Management • Multi-Functional Team Leadership • Profit & Loss Control• Strategic Plans• ATL and BTL Communication• Digital and Social Media• Branding• Lean Six Sigma / Productivity Projects

Experience

1. Office Specialist & C-suite Executive Assistant

   Frida

   Mar 2024 — Present · Miami, FL, US

Education

• Escola Superior de Propaganda e Marketing

  Bachelor's degree, Marketing

  2004 — 2008

• IADE - Creative University

  Specialization, Advertising and Marketing

  2005 — 2005

• Libera Università di Lingue e Comunicazione IULM

  Specialization, Advertising, PR and Communication

  2005 — 2006

• Florida International University

  Master’s Degree, Hospitality Administration/Management, 4.0

  2016 — 2018

Skills

• Negotiation
• Marketing Management
• Supply Chain Management
• Business Planning
• Global Marketing
• Analysis
• Trade Marketing
• Consumer Products
• Market Planning
• Strategy
• Shopper Marketing
• Supply Chain
• Fmcg
• Customer Insight
• Marketing
• Business Strategy
• Management
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Sales