Ananya Veepuri
Product Marketing HCLSoftware | IIM Kozhikode’25 | Samsung India | IIT TP | GATE’21
- Role
- Global Engagement Manager (Product Marketing) at HCLSoftware
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Ananya Veepuri
I’m a Product Marketing professional with a strong foundation in technology and business, currently driving GTM strategy, Campaign Planning, and product-led growth initiatives at HCL Software for the Unica and Unica+ Martech platforms.An engineer by training and an MBA from IIM Kozhikode, I bring a unique mix of Analytical Rigor, Customer-First thinking, and creativity with prior internship experience at Samsung Electronics, where I led AI-personalized engagement strategies to bridge online and offline commerce.My work spans lifecycle marketing, AI-led Personalization, User Segmentation, and Omni-Channel campaign execution with hands-on experience in A/B testing and iterative optimization across newsletters, social media, and content distribution channels. I thrive at the intersection of product, marketing, and data. I enjoy translating complex product value into impactful messaging that resonate across global audiences.Outside work, I’m a classically trained Kuchipudi dancer and a Trustee at PVSRJC Charitable Trust.
Experience
Global Engagement Manager (Product Marketing)
May 2025 — Present
Education
Sri Chaitanya College of Education
Intermediate education
Vardhaman College of Engineering (VCEH)
Bachelor of Technology - BTech, Electronics and Communications Engineering
2017 — 2021
Indian Institute of Management, Kozhikode
PGP, Business Administration and Management, General
Indian Institute of Technology Tirupati
Master of Technology - MTech (discontinued), Microelectronics and VLSI
2021 — 2022
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.