Ananya Chattaraj
Regional Marketing Manager @think-cell Software
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WORK HISTORY
Regional Marketing Manager @think-cell Software
Berlin, DE
EDUCATION
WHU – Otto Beisheim School of Management
Master of Science - MS, Management
Symbiosis School of Economics
Bachelor of Science (B.Sc.), Economics
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Post Graduation Diploma, Finance, General
SKILLS
ABOUT ANANYA CHATTARAJ
I am a field marketer and regional marketing strategist with a background in marketing, sales, behavioural sciences, and economics. I specialise in building field marketing from the ground up,translating global strategy into regional execution that drives pipeline growth, account expansion, and measurable business impact.Currently, I own field marketing across Europe, the UK, the Middle East, Africa, and LATAM for a B2B software company. My scope spans events strategy and execution, reseller and partner activation, ABM campaigns, sales enablement, customer advocacy, and lead pipeline management; all built within a complex sales environment where revenue comes from deepening strategic accounts rather than acquiring new logos. I work closely with sales, RevOps, and product teams to ensure every marketing activity maps back to license growth and account engagement.Previously, I led partner enablement, event management, and community development across EMEA, contributing to campaigns that improved user retention and reached multiple customer touchpoints. I have received multiple awards for performance, teamwork, and execution excellence. I am a systems thinker who builds for scale, focused on creating the infrastructure, processes, and cross-functional relationships that make regional marketing work at a senior level.
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