Anandakrishnan U
Driving Brand Growth in Deep-Tech & Robotics | Storyteller for Innovation
- Role
- Marketing and Branding at EyeROV (IROV TECHNOLOGIES PRIVATE LIMITED)
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Anandakrishnan U
An engineering graduate with a Post Graduate Diploma in Management, I bring a strong blend of technical insight and strategic marketing expertise. Currently serving as Brand Communications Lead at Eyerov Technologies, one of India’s most prestigious marine robotics companies, I drive integrated brand storytelling, positioning, and go-to-market communication for cutting-edge autonomous solutions.Previously, as Assistant Manager at The Times of India and Account Manager at Hindustan Times, I built a solid foundation in client servicing, business development, and strategic sales, working closely with cross-functional teams to deliver high-impact campaigns. My experience spans project management, renewable energy initiatives, video editing, promotional content creation, and brand growth strategies.With a deep passion for sustainability and innovation, complemented by strong communication, collaboration, and analytical skills, I excel at translating complex technologies into compelling narratives and driving initiatives that create measurable business and societal impact.
Experience
Marketing and Branding
EyeROV (IROV TECHNOLOGIES PRIVATE LIMITED)
Aug 2025 — Present
Plan and execute digital marketing campaigns across platforms (LinkedIn, Instagram, Facebook, YouTube, etc.). Manage and grow the company’s online presence and engagement. Coordinate and represent the company at expos, industry events, and client meetings. Develop content for brochures, presentations, blogs, social media posts, newsletters, and product videos. Track marketing performance and prepare regular reports on campaign effectiveness. Collaborate with sales, design, and engineering teams to align marketing strategy with business goals. Conduct market research and competitor analysis to refine messaging and positioning. Help in lead generation through online and offline channels
Education
Anna University Chennai
Bachelor of Engineering - BE
Ramaiah Institute Of Management (MSRIM)
PGDM
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