Anand Kumar

About Anand Kumar

MBA (XLRI Jamshedpur) & B. Tech (IIT (ISM) Dhanbad) professional with 18+ years of experience in Strategic Business Planning, Product management, Global Business Development, Sales & Distribution management & Data Analytics in Automotive, Mining & Capital equipment Industry. Seasoned Strategy professional with proven record of building mid and long term Strategic Roadmap, Market Entry strategy, Growth strategy, GTM/GTS strategy, Product portfolio management, EBITDA improvement, Business Diversification & Restructuring based on Advanced Data Analytics and Market Research.Strong hands on experience on Advanced Analytics and Digitalizing Sales management processes like Budgeting & forecasting, Segmentation, Loyalty program, Geo-mapping, Salesforce evaluation form (SEF), MIS dashboard automation using data analytics and Machine learning. Adept at supporting top management in Strategy formulation, Strategic Alliances, Marketing, Operational & Financial decision making based on Market research, Environment scanning, Customer, Competitor, Supplier & Internal analysis.Expert in Product portfolio management (Product life cycle, Market Share, Growth trend, Profitability, Product mix) and Development of new products from ideation, conceptualization, market assessment, Development, cost reengineering to commercial launch in line with customer requirement and strategic positioning. Experience of successfully establishing products in global markets like USA, LATAM, Turkey, Australia and ASEAN markets from market research, geography scanning, product development to channel management.Proficient in Key Account management, leading sales team, Territory planning, Identification, evaluation, selection and nurturing of channel partners in line with business plan.

Experience

1. Vice President Sales & Marketing (Aftermarket)

   Uno Minda

   Apr 2025 — Present

Education

• XLRI Jamshedpur

  Management, Marketing & Strategy

  2011 — 2012

• A N College

  +2 (I.Sc.), Mathematics, Physics, Chemistry, Electronics

  1995 — 1997

• Indian Institute of Technology (Indian School of Mines), Dhanbad

  B.Tech, Mining Machinery Engineering

  1998 — 2002

Skills

• Crm
• Supply Chain Management
• Team Management
• Strategy
• Six Sigma
• Engineering
• Product Development
• Change Management
• Management
• Project Planning
• Manufacturing
• Data Analysis
• Customer Service
• Business Development
• Channel Management
• Training
• Project Implementation
• Cross-Functional Team Leadership
• Business Strategy
• Marketing Strategy