Ana Smith
- Role
- Senior Coe Manager, Global Gtm Enablement at HubSpot
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Ana Smith
As a Senior COE Manager at HubSpot, I bring over 14 years of experience in global…
Experience
Senior Coe Manager, Global Gtm Enablement
Apr 2023 — Present
Enablement leader transforming Go-To-Market strategy into scalable learning experiences through AI-driven workflows & autonomous agent integration. Leads with systems thinking & disciplined execution to develop talent, transform learning design operations, & position enablement as a strategic differentiator & revenue driver using globally-scalable AI solutions- Leads globally distributed team of strategic enablement consultants, designers, & contractors partnering with Product, Marketing, Field Enablement, Program Management, Facilitation, Sales & Customer Success Operations, & Engineering- Leadership Development: Grows & develops high-performing teams by building critical skillsets, fostering AI-first mindsets, & creating pathways for professional advancement in modern enablement- Strategic AI Integration: Defines & executes vision for next-generation enablement, embedding AI-powered automation & intelligent systems driving global scalability & operational excellence with responsible AI Governance- Team Transformation: Grows organizational capabilities by coaching teams to embrace practical AI-first principles- AI Agent Innovation: Champions AI-driven content workflows spanning learning strategy & SME collaboration through content creation, refinement, quality assurance, & authoring enhancement- Learner-Centric Design at Scale: Architects diverse experiences across live virtual sessions, hybrid programs, digital modules, video, labs, simulations, & adaptive AI systems personalizing learning Portfolio- Product Enablement- Leadership Enablement - Sales Enablement: Onboarding & Talent Development- Customer Success Enablement: Onboarding & Talent Development- Change Management - Methodology - Partner Sales Enablement
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