Ana Schwar
Sr. Marketing Manager - Creative Production
- Role
- Sr Marketing Manager- Creative Production at Lidl US
- Location
- Manassas, VA, US
- LinkedIn followers
- 500 followers
Experience
Sr Marketing Manager- Creative Production
Feb 2022 — Present · Arlington, VA, US
Head of the Creative Production team, in charge of creating and developing the company\'s brand, leading a team of designers, copywriters, photographers, and videographers that produces assets, brand voice, and style guides to create consistency throughout all the channels- Foster collaborations between the creative team and other stakeholders, creating partnerships across the department to assure the success of the marketing campaigns- Overseeing every asset created to promote the brand including seasonal and evergreen in-store signage, store re-design, digital and static OOH, web, email, and social media channels, direct mails, assets for all events, and partnerships as well as the Dish magazine- Partnering with an external advertising agency and a production company on the creation of Lidl\'s brand commercials for linear as well as digital channels.
Education
INSTITUTO DE DISENO DE CARACAS
Bachelor's degree
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