Amy Tarkington
Founder and CMO, Chien Industries | Marketing Strategy, Client Acquisitions, Content Optimization
- Role
- Founder and CMO at Chien Industries
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Amy Tarkington
I turn blogs into a powerful resource hub that drives revenue for your business. At Chien…
Experience
Founder and CMO
Nov 2023 — Present · Austin, TX, US
We make marketing that hits the sweet spot—helping businesses grow, connect with real people, and do it all without overcomplicating things.Responsibilities- Develop comprehensive content strategies that align with client business goals and drive results- Conduct content audits to identify gaps and opportunities for improvement- Build resource centers for clients by ensuring all content aligns with the strategy to achieve their objectives- Oversee execution across all creative aspects, including writing, design, video, web development, UX/UI, SEO, budgeting, project management, and roadmaps- Create targeted campaigns using resource center content to generate revenue and maximize client ROI.Results- 60% increase in new and active users in two months through robust content strategy and execution- 95% of target keyword phrases ranked in top search positions (Zero and #1) within six months- 43% rise in \"Contact Us\" submissions, fostering stronger client relationships and conversion opportunities
Education
Holmdel High School
High school diploma
1995 — 1998
Rice University
Bachelor of Arts (B.A.), Architecture
1998 — 2002
Rice University
Bachelor of Architecture (B.Arch.), Architecture
2002 — 2004
Skills
- Editing
- Blogging
- Research
- Autocad
- Public Relations
- Media Relations
- Adobe Creative Suite
- Publications
- Social Media Marketing
- Google Docs
- Filemaker
- Press Releases
- Newsletters
- Graphics
- Indesign
- Illustrator
- Microsoft Office
- Copy Editing
- Copywriting
- Museums
- Nonprofits
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