Amy Pearson
Senior Director, Marketing Performance & Campaign Development, Lego Retail Marketing @the LEGO Group
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WORK HISTORY
Senior Director, Marketing Performance & Campaign Development, Lego Retail Marketing @the LEGO Group
EDUCATION
University of Warwick
BA Hons 2:1, English Literature
ABOUT AMY PEARSON
Marketing Director with extensive experience of working within the retail industry in-house for leading International brands (LEGO, The Walt Disney Company, Gap Inc and Arcadia Group). I have operated in a complex matrix business, have worked across portfolio\'s of brands, and have extensive European and Global experience for both physical stores and ecommerce. I have broad experience across all marketing channels including marketing strategy, brand and performance marketing, campaign and brand management, advertising, PR, events and experiential, and content development. I have managed multiple teams and agencies and have previously sat on the Executive Leadership Team for Disney Store EMEA.
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