Amy Attal Mahony
Senior Researcher, Qualitative Insights @ InsightsNow, Inc. | Qualitative Research, Sensory Evaluation
- Role
- Senior Researcher, Qualitative Insights at Insightsnow
- Location
- Lake Forest, CA, US
- LinkedIn followers
- 500 followers
About Amy Attal Mahony
Known for designing creative qualitative and hybrid research methods that link behavior, sensory experience, emotion, and context to drive strategic decision-making. With 15+ years of experience translating consumer behavior into actionable insights for global CPG brands, I have executed nearly qualitative projects as a lead moderator and facilitator. I offer a rare blend of sensory science rigor, strategic consulting, and creative problem-solving, paired with AI-enhanced analysis to drive breakthrough thinking and stakeholder alignment.
Experience
Senior Researcher, Qualitative Insights
Jul 2018 — Present
Education
Chapman University
BS, Food Science
1998 — 2001
Kansas State University
MS, Sensory Science
2006 — 2011
University of California, Davis
Certificate, Sensory Evaluation
2003 — 2004
Skills
- Sensory Evaluation
- Quantitative Research
- Qualitative Research
- Statistical Data Analysis
- Focus Groups
- Food Science
- Panel Moderator
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