Amy Young
Full-Spectrum Marketer | Brand Strategy, Digital Campaigns & Audience Insights
- Role
- Marketing and Communications Manager at Marlen International
- Location
- Kansas City, MO, US
- LinkedIn followers
- 500 followers
About Amy Young
I\'m a versatile marketing professional with a strong track record in both…
Experience
Marketing and Communications Manager
Nov 2022 — Present · Riverside, MO, US
Drive all marketing initiatives to generate leads and elevate brand awareness within the Food Processing Industry. Responsible for developing and executing comprehensive marketing strategies that span media buying, creative development, digital advertising, and tradeshow management.Oversee all paid and organic marketing efforts across digital platforms, including LinkedIn and key trade publication websites, to expand Marlen’s digital footprint. Manage the full lifecycle of marketing projects—collaborating with internal teams and external partners to deliver creative, strategic, and analytical support, including performance reporting.Lead content creation efforts, producing digital ads, social media content, and video assets that align with brand goals and campaign objectives. Maintain project timelines and ensure all initiatives stay within budget.Cultivate and manage relationships with internal stakeholders and external vendors to promote brand consistency and visibility.Support internal operations by enhancing Salesforce usage—leading data clean-up, dashboard creation, SOP development, and user training. Serve as the on-site Salesforce administrator to drive adoption and efficiency.Tools & Platforms: Marketo, Salesforce, WordPress, Adobe Creative Suite, Microsoft Office Suite, Kronos, Zoom, Seamless.AI
Education
Touro University Worldwide
Master of Business Administration - MBA, Marketing
Kansas State University
Bachelor of Science, Advertising
Skills
- Budget Management
- Public Relations
- Online Advertising
- SEO
- Copy Editing
- Marketing
- Database Marketing
- Social Media
- Budgets
- Direct Mail
- Corporate Branding
- Online Marketing
- Casino
- Market Planning
- Brand Management
- Ooh
- Marketing Strategy
- Digital Marketing
- Logo Design
- Brochures
- Advertising
- Gambling
- Editing
- Google Analytics
- Media Planning
- Budgeting
- Email Marketing
- Loyalty Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.