Amy Bank

App Product Manager @Kenvue

London, GB

Highlights:• Transformed a US-based HealthTech app into a digital product suitable for use in global markets, ensuring a scalable design to meet business objectives and roll-out requirements• Owned the creation and delivery of the Product Roadmap and worked closely with the Technical Lead to deliver continual development cycles • Collaborated with the Business Intelligence team to conduct usability testing and establish an iterative consumer testing platform to gain insight into consumer feedback on designs and enhancements • Worked closely with medical affairs, regulatory, legal and privacy teams to develop enhancements that accommodated regulations and guidelines managed by market review boards. • Managed design and content approvals in collaboration with global cross-functional partners and local markets• Served as lead for the Product Design team, executed the digital product life cycle and evolved ways of working to ensure efficiencies between Product design and development teams• Defined App OKRs and led data strategy initiatives to ensure capabilities were developed to measure app performance and to identify areas of improvement over time• Represented the digital product across all levels of the business, communicating progress against the Product Roadmap to manage business and technical stakeholder expectations and raising product challenges/needs with senior stakeholdersKey Competencies:• Expert on app functionality and features; evangelizer of app capabilities • Champion for the consumer and lead markets; voice of the end-user• Key conduit between the commercial and technical functions, translating business strategy and requirements to the development teams and translating technical requirements back to the business.• Collaboration across multiple cross functional stakeholders at various areas of the business to evangelize the app, identify solutions to address issues and ultimately obtain approval on content and design

University of Michigan

Bachelor of Arts, History; Political Science, Economics, Spanish, European