Amy Kraft
Head of Content | Children\'s Media Expert | Creating and growing innovative content portfolios across platforms
- Role
- Director, Digital Content Development at Benchmark Education Company
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Amy Kraft
As a creator, producer, and strategist with 20+ years of experience in children’s media…
Experience
Director, Digital Content Development
May 2024 — Present
Hired on a 1-year contract, which has been extended for an additional term. Responsible for elevating the educational games catalog, expanding collaboration across teams, and creating new processes to improve the efficiency of the game production process. » Lead the creation of seven new game engines, expected to support approximately 25 games.» Replaced legacy systems with collaborative authoring spreadsheets that served as a central repository of game information, meeting the needs of writing, editing, and technology automation teams. » Drive innovation by breaking down silos, building trust, and fostering collaboration across departments.
Education
School of Visual Arts
MFA
DePaul University
BA
School of the Art Institute of Chicago
Photography
Skills
- Storytelling
- Creative Writing
- Vendor Relations
- Production
- Storyboarding
- Concept Development
- Publishing
- Film
- Digital Media
- Television
- Blogging
- Content Development
- Books
- Social Media
- Interaction Design
- Video Games
- Creative Direction
- Content Strategy
- Game Development
- Multimedia
- Video
- Content Creation
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