Amy Hebdon
Google Ads Conversion Expert | We help established businesses grow with paid search | Improved ROI on $100MM+ spend
- Role
- Founder at Paid Search Magic
- Location
- Clarksville, TN, US
- LinkedIn followers
- 500 followers
About Amy Hebdon
Are you worried your paid search accounts are being mismanaged? Get a High-Impact Paid Search Audit that tells you the truth about what\'s happening in your accounts. Get insights, recommendations and next steps so you know how to lead strategy. http://paidsearchmagic.com/audit/ My background: • Paid Search professional with more than a decade experience running results-driven SEM campaigns, achieving aggressive CPA/CPLs in Pharma, Financial Services, Tech, Consumer/Retail, Restaurant, and Hotel verticals. • Audited or managed more than 100 accounts. • Certified in Google AdWords (5pecialist - every exam), Google Analytics, Bing AdCenter, MarketMotive (Conversion Optimization), and MECLABS (Value Proposition). • Proven track record of managing accounts and maintaining strong client relationships. • Able to leverage new technology and approaches to enhance campaigns and strengthen brands. • Manage and train support teams in digital marketing and optimization. • Experience in Social Media, SEO, Landing Page testing, Content Marketing, Display, and Email Marketing.
Experience
Founder
Nov 2017 — Present · Seattle, WA, US
We manage paid search accounts for established companies. No outsourcing or junior employees! Just high-level strategy and growth using Google and Bing, including: SearchDisplay / ContentShoppingGmailYouTube / VideoWe also train digital marketers to make magic with Google Ads through coaching, consulting, audits, reporting, and courses.
Education
Manhattan Proofreaders' School
Proofreading
2003
Quantic School of Business and Technology
Executive MBA, Data Analysis + Strategy
2019
Brigham Young University
BA, Marketing Communications
1996 — 1999
Skills
- Marketing
- Display Advertising
- Ppc
- Advertising
- Email Marketing
- Copywriting
- Google Analytics
- Digital Marketing
- Sem
- Strategy
- SEO
- Search Engine Optimization (SEO)
- Google Adwords
- Social Media Marketing
- Analytics
- Web Analytics
- Integrated Marketing
- Online Advertising
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