Amy Holt

About Amy Holt

At SECU, our collective dedication to transformative marketing communications has been instrumental in amplifying brand presence throughout North Carolina. With a strategic blend of social networking and robust vendor relations, our team has crafted narratives that resonate and deliver measurable outcomes. In my role, I orchestrate campaigns that not only weave compelling brand stories but also embody SECU\'s commitment to statewide service. By engaging with stakeholders, we ensure every marketing effort reflects our core mission: To be the trusted provider of financial services to every eligible member and to enhance the value of their lives and financial well-being while maintaining our fiscal strength.

Experience

1. Senior Vice President Marketing

   SECU

   Nov 2021 — Present · Raleigh, NC, US

Education

• North Carolina State University

  Communications, Public Relations

  1996 — 2000

Skills

• Media Planning
• Brand Management
• Content Strategy
• Marketing Strategy
• Social Media
• Brand Development
• Budgets
• Direct Mail
• Online Advertising
• Customer Retention
• Marketing Communications
• Digital Strategy
• Press Releases
• Sponsorship
• Lead Generation
• Vendor Relationships
• Trade Shows
• Digital Marketing
• Newsletters
• Social Networking
• Social Media Marketing
• Corporate Branding
• Strategic Partnerships
• Strategic Communications
• B2b
• Direct Marketing
• Marketing
• Account Management
• Direct Mail Campaigns
• Media Placement
• Outdoor Advertising
• Business-to-Business (B2b)
• Email Marketing
• Advertising
• Online Marketing
• Public Relations
• Internal Communications
• Web Analytics
• Media Relations
• Integrated Marketing