Amy Donohue

About Amy Donohue

I\'ve always been the social butterfly, even back in elementary school. It\'s exactly why I got into doing Social Media. It started when I joined Myspace as a comedian and radio DJ, and helped a small business with their profiles. That was in 2005, and I have been helping others on Social Media ever since. I started my own company, The Fab Social, in 2012. I spend a lot of time reading up on the latest trends in Social Media and attending workshops and conferences to keep learning. I am also a heavy user of social media, so I understand that each network has its own etiquette. There are different ways to interact and post on each, and it took many years of LIVING social media to understand them. In 2012, after a local rolling paper company wanted to hire me to do their social media, I got into the cannabis industry. As a consumer since the 80s, I knew the stigma. Growing up GenX, with the War on Drugs beat into our heads, I had to spend a ton of time educating myself and friends and family on cannbis. As a Cannabis Social Media Consultant for over 11 years, helping cannabis businesses is the greatest reward. They don\'t understand how different marketing is in this industry. As a former high school teacher, I\'ve got the patience and creativity to teach Social Media to anyone. In the cannabis industry, I teach compliant social media, so brands don\'t lose their accounts on social networks for not following the rules. In 2011, I donated my kidney after seeing a tweet. In May 2013, I embarked on a cross-country trip to interview and film other kidney donors, for the documentary \"Social Media Stole My Kidney.\"​ It was funded largely through Indiegogo, by my social media following. I also have a sister who found me on Facebook. I hadn\'t seen her in over 20 years! So, when people say Social Media is stupid, I have evidence otherwise. Social media is probably the best tool out there for someone with my experience using it. I\'ve met the coolest & smartest people in my life through social media! When people use the phrase \"think outside the box,\"​ they\'re pretty much talking about me. I also take the time to meet people in person. I love connecting great entrepreneurs, and the best way to do that is to actually get to know them.

Experience

1. Cannabis Social Media Advisor, Manager, & Trainer

   Hybrid Social

   Nov 2014 — Present · Phoenix, AZ, US

   Social Media consulting for start-ups and existing cannabis industry businesses. Extensive knowledge in the rules and regulations on social media platforms and Google with regards to the cannabis industry. 90-day social media build-up and bootcamps for cannabis business owners, as well as monthly management of social media platforms. a•••@gethybridsocial.com

Education

• Universidad de Costa Rica UCR

  Spanish Literature, Spanish, French

  1996 — 1997

• State University of New York at Plattsburgh

  Bachelor of Arts and Sciences, Education; Secondary Education Spanish

  1994 — 1998

• College of the Siskiyous

  Art, Psychology

  1990 — 1992