Amy Simpson
Client Experience Manager @True Potential LLP
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WORK HISTORY
Client Experience Manager @True Potential LLP
Newcastle Upon Tyne, GB
Supporting the execution of Client Experience (CX) initiatives through data analysis and project implementation to improve operational efficiency and client satisfaction.Implement specific CX projects that contribute to cost reduction and revenue growth.Review client research and analyse feedback data to inform targeted improvements.Manage journey mapping and persona development to enhance marketing effectiveness and reduce acquisition costs.Assist in implementing and reporting on CX measurement to track the financial impact of initiatives.Communicate CX insights to relevant teams, fostering a client-centric culture that drives business performance.
EDUCATION
Northumbria University
Bachelor's degree Psychology with Honours, Psychology
Newcastle University
MSc Food and Rural Development Research, Social Science and Consumer Behaviour
ABOUT AMY SIMPSON
Client Experience Manager
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