Amy Rossi
Driving Global Marketing Excellence as a Salesforce Marketing Cloud Product and Process Leader
- Role
- Marketing Cloud - Global Product and Process Owner at CHEP
- Location
- Akron, OH, US
- LinkedIn followers
- 500 followers
Experience
Marketing Cloud - Global Product and Process Owner
Jul 2021 — Present · Fairlawn, OH, US
Drives strategic alignment and operational excellence to maximize capabilities, achieve strategic priorities and continually develop and execute our Salesforce roadmap. My role involves defining and standardizing global processes while ensuring that Salesforce Marketing Cloud solutions are tailored to meet regional requirements. I collaborate closely with global strategy leadership and cross-functional teams to identify opportunities for innovation, streamline processes, and enhance product capabilities. By leveraging my understanding of the technology, marketing and business landscape, I successfully led the global implementation and optimization of Salesforce Account Engagement. This resulted in increased efficiency, consistent user adoption and scalable capabilities that drive value with measurable outcomes.
Education
The University of Akron
Master of Business Administration - MBA
Indiana University of Pennsylvania
Bachelor of Science - BS
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