Amy Ritz

About Amy Ritz

I am an accomplished marketing leader with over 20 years of B2B and B2C experience in building global brands, whether it be with one client or a target audience of thousands. I bring a blend of creative judgment, business management and critical thinking to drive marketing programs, growing our client relationships, reputation and ultimately our revenue. I have a proven track record of delivering sustainable results through focused strategic thinking, flawless implementation and innovative problem solving. I am known for excellent communication and collaboration skills with the ability to empower others to exceed goals. Early in my career, I hired a skydiver, their parachute emblazoned with a company logo, to land on a very small spot on a not so large pool deck to launch a start-up. News channels caught wind, helicopters filmed our stunt, and we netted a good deal of free air-time. I\'ve not done anything like that since, but it was the right idea, with flawless execution to the right target at the right time. And fun! I love the creativity, collaboration and the colleagues that make great marketing happen.

Experience

1. Associate Director, Client Relationship Marketing - Cross Industry for Health & Public Service

   Accenture

   Nov 2022 — Present

Education

• Tufts University

  B.A, Economics

  1984 — 1987

• University of Virginia Darden School of Business

  MBA, BUSINESS ADMINISTRATION

  1991 — 1993

Skills

• Marketing Strategy
• Creative Direction
• Project Management
• Leadership
• Social Media Marketing
• Market Analysis
• Corporate Communications
• Management
• Marketing Management
• Product Marketing
• Team Leadership
• Marketing
• Public Relations
• Brand Development
• Integrated Marketing
• Advertising
• Brand Management
• Product Development
• New Media
• Strategic Planning
• Strategic Partnerships
• Brand Architecture
• Strategy
• Program Management
• Entrepreneurship
• Start-Ups