Amy Padgitt

About Amy Padgitt

A high performing marketing communications leader with 25 years commercial experience in management consulting and medical manufacturing, inclusive of in-vitro diagnostics (hematology, urinalysis, flow cytometry and hemostasis). I thrive in leadership positions with scope to drive innovative customer-centered strategies in partnership with diverse high performing teams who directly impact patient outcomes. I aspire to senior Marketing & Communication Leadership positions in a progressive, purpose-focused organization with a strong people-centered culture.Leadership Philosophy:o Purpose-based Culture & Shared Vision o Highly Collaborative and Strategic in Natureo Performance Driven by Team EmpowermentAchievements: 1. Brand Building and Innovationo Launched Hemostasis and Urinalysis product line to achieve $40M in sales within 24 months o LATAM responsibility for expanding market from 2 to 10 products over 24 months o Currently developing integrated marketing strategies to maintain leadership market share in hematology and grow market share in flow cytometry, urinalysis and hemostasis 2. Content Creation Excellence o Drove digital transformation; launched new website, marketing automation solution integrated with CRM, social media employee advocacy and AI support for content development o Developed a streamlined approval process for 600+ annual customer-facing marketing documents, ensuring compliance with Federal and country-specific regulationso Lead matrixed team in U.S. and Latin America to support customers through channel management strategies 3. Product Portfolio Expansion o Championed product portfolio expansion from one segment to four, growing to 60+ product while expanding oversight from U.S. to Canada and Latin America-all achieved with a stable team size

Experience

1. Senior Director Marketing Communications

   Sysmex America, Inc.

   Jul 2023 — Present · US

Education

• University of Michigan

  Bachelor’s Degree

• Northwestern University

  Master’s Degree