Amy Marley

Head of Marketing @Tradewind Recruitment

Liverpool, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2017 — Present

Head of Marketing @Tradewind Recruitment

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Liverpool, GB

Currently on maternity leave)Tradewind Recruitment is one of the leading education recruitment agencies in the UK; connecting teachers and support staff to schools across the nation. Reporting directly to the CEO, I built and scaled the marketing team and function from scratch, supporting the business to grow exponentially from number 5 in the UK education recruitment market to number 2.Key specialisms include;• Marketing strategy & campaign planning• Candidate attraction & lead generation• Branding & creative oversight• Marketing automation & email campaigns• Multi-channel campaign execution• Website management & digital transformation• PPC, SEO & programmatic strategy• Team leadership & performance • ROI analysis & reporting

EDUCATION

2003 — 2006

University of Liverpool

BA Hons, Politics & International Business

SKILLS

MarketingEvent PlanningGraduate RecruitmentCopywritingBusiness PlanningPpcManagementEvent ManagementB2bDirect MarketingBusiness DevelopmentDigital MarketingRecruitment AdvertisingHtml EmailsMarket PlanningNegotiationEmail MarketingPrivate SectorAdvertisingPublic RelationsInternal CommunicationsTemporary StaffingSourcingAccount ManagementMarketing CommunicationsStrategyStart-UpsGoogle AnalyticsLeadershipPublic SectorTrainingNew Business Development

ABOUT AMY MARLEY

Strategic, hands-on Head of Marketing with over 14 years of experience in recruitment marketing, including 11 years in leadership roles. Proven track record of building and scaling high-performing marketing functions from the ground up. A true marketing all-rounder with deep expertise in candidate attraction, digital marketing (including automation, PPC, SEO, and email), job board management, website development and performance, content strategy, and social media. Also responsible for managing all offline marketing activity such as events, branding, and creative direction.

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Amy Marley — Head of Marketing at Tradewind Recruitment in Liverpool, GB | Unifers