Amy Henry
Insights strategist and applied researcher
- Role
- Consumer Insights, Research & Strategy at Whitepenny
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Amy Henry
Youth and family expert with a passion for helping companies and organizations connect with kids, tweens, teens, moms, dads and grandparents in ways that grow their brands while doing good.
Experience
Consumer Insights, Research & Strategy
Feb 2019 — Present · Haddonfield, NJ, US
Education
Harvard Graduate School of Education
EdM., Human Development and Psychology
2003 — 2004
Rutgers University - Camden
PhD., Childhood Studies
2009 — 2020
Dartmouth College
B.A., English
1993 — 1997
Skills
- Digital Strategy
- Digital Media
- Marketing Communications
- Integrated Marketing
- Management
- Segmentation
- Focus Groups
- Brand Architecture
- Qualitative Research
- Consumer Behaviour
- Quantitative Research
- Marketing Research
- Marketing Strategy
- Ethnography
- Strategy
- Digital Marketing
- Advertising
- Advertising Research
- Market Research
- Customer Insight
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