Amy Crosby
Senior Vice President, PSB
- Role
- Senior Vice President at PSB Insights
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
Experience
Senior Vice President
May 2006 — Present · Washington, DC, US
PSB is a global research-based consultancy that specializes in messaging and communications strategy for blue-chip political, corporate and entertainment clients. PSB has over 30 years of experience leveraging unique insights about public opinion to provide clients with a competitive advantage. PSB executes polling and message testing services for Fortune 100 corporations and have helped elect more than 30 presidents and prime ministers around the world. Penn Schoen Berland is a part of Young & Rubicam Brands, a subsidiary of WPP, one of the world’s leading communications services networks.Previous Positions held at PSB include: Director, Senior Project Manager, Project Manager, Senior Analyst.
Education
University of Michigan
Bachelor of Arts (B.A.)
Skills
- Survey Design
- Marketing Research
- Market Research
- Analytics
- Customer Insight
- Strategic Communications
- Data Analysis
- Quantitative Research
- Questionnaire Design
- Survey Research
- Segmentation
- Advertising Research
- Focus Groups
- Qualitative Research
- Analysis
- Competitive Intelligence
- Quantitative Analytics
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