Amy Baskerville

Analyst Relations | Exec Comms | Driving Influence Through AI-Enabled AR

Role
Sr Analyst Relations Manager at Microsoft
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Amy Baskerville

I’m a strategic Analyst Relations leader with deep experience in executive communications and building programs that influence markets. I partner closely with product, marketing, and sales teams to ensure analyst perspectives directly shape product strategy, positioning, and customer conversations. Just as important, I make sure our company’s narrative is clearly shared with analysts so they can amplify it in the market.What sets me apart is blending relationship-building with data-driven insights. I don’t just manage interactions, I design programs that amplify advocacy, deliver measurable business value, and strengthen trust. I translate analyst feedback into actionable intelligence for executives and equip analysts with the context they need to carry our story forward.I actively infuse AI and automation into AR workflows to streamline reporting, sentiment tracking, and preparation. This allows me to focus on cultivating meaningful relationships. By leveraging every resource, I create engaging, scalable programs aligned with both analyst expectations and business priorities.At the core, I believe Analyst Relations is not only about managing perception. It is about shaping markets and enabling business growth.Areas of expertise include:Analyst RelationsExec CommunicationsDeveloper CommunicationsGo-to-Market Strategy, Sales EnablementContent MarketingTalent Development & Team Management

Experience

  1. Sr Analyst Relations Manager

    Microsoft

    Feb 2018 — Present · Redmond, WA, US

Skills

  • Integrated Marketing
  • Digital Marketing
  • Strategy
  • Product Marketing
  • Marketing Communications
  • Online Advertising
  • Marketing Strategy
  • Brand Development
  • Marketing
  • Strategic Partnerships
  • Multi-Channel Marketing
  • Management
  • Lead Generation
  • Product Management
  • Crm
  • B2b Marketing
  • E-Commerce
  • Marketing Management
  • Email Marketing
  • Online Marketing
  • Analytics
  • Saas
  • Web Analytics
  • Direct Marketing
  • Project Management
  • Customer Relationship Management (Crm)
  • Strategic Communications
  • Software as a Service (Saas)

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Amy Baskerville — Sr Analyst Relations Manager at Microsoft in Seattle, WA, US | Unifers