Amy Amsden

About Amy Amsden

I see myself as a connector, someone who brings people, ideas, and opportunities together…

Experience

1. Vice President Global Industry Marketing - Payments

   J.P. Morgan

   Oct 2022 — Present · Seattle, WA, US

   Craft marketing magic to make J.P. Morgan Payments the talk of the town among the Consumer & Retail crowd! From sparking curiosity to igniting action, it\'s all about turning heads.• Embark on a wild ride of innovation with my awesome colleagues as we dream up the ultimate World of Personalized Commerce! Picture this: seamless payment adventures that deliver exactly what shoppers crave, precisely when they crave it. It\'s a game-changer to revolutionize the way we shop! We\'re weaving together digital delights and real-world wonders to create a shopper\'s paradise, where loyalty reigns supreme and payments are the unsung heroes of retail dreams.• Orchestrated a groundbreaking experiential marketing campaign as part of the launch team that propelled JPM Payments to the spotlight as the \"most unexpected booth\" at industry event.• Led cross-functional collaboration to craft a narrative that resonated with the audience, showcasing the relevance and impact of JPM Payments within the industry landscape.• Leveraged client success stories and testimonials to enhance JPM Payments\' credibility and reputation in the market, showcasing tangible results and ROI for prospective clients.• Elevate industry discourse as the go-to authority on relevant topics, delivering captivating insights and thought leadership through dynamic presentations, engaging webinars, and impactful social media presence across the marketing organization.• Cleverly connect the dots across the organization, serving as the catalyst to synergize all initiatives, thereby amplifying impact and fostering a cohesive, forward-moving ecosystem.• Bringing the party to work every day, I\'m the go-to guru for spreading good vibes and building an inclusive playground where everyone\'s ideas shine bright! With my knack for keeping the energy high, I inspire my teammates to unleash their inner rockstars, delivering top-notch work that blows minds and sets the bar sky-high!

Education

• Washington State University

  Degree: Bachelor of Arts, Communication; an Emphasis in Advertising, Minor in Sports Management

  2005 — 2008

• North Dakota State University

  Communciations

  2003 — 2005