Amrinder Kaur
Partnerships | Driving Revenue Growth by Establishing and Maintaining Strong Relationships | Cross-Functional Collaboration | Data Driven Decision Making
- Role
- Business Partner at Tiktok Shop
- Location
- Sacramento, CA, US
- LinkedIn followers
- 500 followers
About Amrinder Kaur
Service is a core value for me and I’m currently continuing to pour into community by…
Experience
Business Partner
Apr 2024 — Present · Seattle, WA, US
Establishing and managing KPIs for data analytics platform (user adoption, understanding & satisfaction) and providing insights to product team for continuous tool iterations and newnessLeading GTM strategy with creation of adoption enablement tools, training & materials to empower Account ManagementDefining, executing, tracking and reiterating cold start & incubation program strategy for new brands launching on Shoptab including collaboration with Traffic (Search and Recommendation), User Growth (Subsidy & Advertising) and Product teamsOwning the Personal Care ShopTab GMV growth strategy by partnering with Account ManagementManaging communication & tracking of homepage module A/B testing, collecting key performance metrics (CTR, conversion) Conducting competitive market analysis (data analytics platforms, customer review generation, feature highlights) and recommending key platform enhancements, estimating product team lift, to optimize seller experience
Education
University of California, Davis
Bachelor of Science - BS
2013 — 2018
University of California, Davis
Bachelor of Science - BS
2013 — 2017
University of California, Davis
Bachelor of Arts - BA
2013 — 2018
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