Amol Powale
Profit Driven Marketing Professional
- Role
- Corporate Marketing Manager at Pidilite Industries Limited
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Amol Powale
Dynamic, Analytical, & Creative Marketing Professional with over 20 years of experience.
Experience
Corporate Marketing Manager
Mar 2012 — Present · Mumbai, IN
Strategized, planning & budgeting of marketing calendar intended for India & SAAR countries including Urban and Rural Markets. Spearheaded Visibility Plan Participated in various Trade & Regional Religious fairs Planned consumer, End User, dealer & distributor meets as a part of channel management Led Farmer Connect Program through Agricultural Produce Market Committee (APMC) Markets & conducted Farmer Meets in their respective Villages by means of Van promotions activation module in rural India for Rural Div. Strategically planned and Executed Meetings Incentives Conferences Events (MICE) & BTL Activation\'s Piloted Fevikwik brand saturation plan in Low PCC (Low Per capita Consumption) Markets and implemented the plan through retail seeding & wholesale feeder market activation impacting additional 8% growth through this initiative- https://economictimes.indiatimes.com/industry/services/advertising/fevikwik-goes-all-out-with-on-ground-activation-programme-across-6-states-to-increase-visibility/articleshow/15••••39.cms?from=mdr Conceptualized & activated Content driven Digital Marketing initiative through on-ground activation which was pushed live through capturing consumers photograph flipped and uploaded on Fevicol Facebook page and which communicated indirectly that Fevicol has a strong bond which can stick against gravity though the “Fevicol Anti-Gravity Booth designed at a regional Hindu God festival of Ganesh at Lalbaghcha Raja Ganesh Festive Hanger, generating 12.5k organic views on Facebook-
Education
Garware Institute Of Career Education & Development - University of Mumbai
Post Graduate Diploma in Business Management, Business Administration and Management, General, A+
2010 — 2011
National Institute of Event management
Post Graduate Diploma In Event Management, MICE, A
2003 — 2004
St. Xavier's high school
SSC, Matriculation, Distinction
1984 — 1994
SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney
Master of Business Administration - MBA, Marketing, B
2016 — 2021
Sir. J. J. Institute of Applied Arts - University of Mumbai
[Bachelor of Fine Arts (B.F.A.)] - Applied Arts, Design and Visual Communications, General, B
1995 — 2000
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