Amod Kumar
Brand Strategy | Creative Leadership | Operations Management | Brand & Experience Head
- Role
- Head of Brand at underdoggs
- Location
- South Delhi, IN
- LinkedIn followers
- 500 followers
About Amod Kumar
At Underdoggs, I lead the brand and operations across India, overseeing everything from…
Experience
Head of Brand
Feb 2022 — Present · Delhi, IN
Oversee the complete brand and operational ecosystem of Underdoggs across India. Responsible for Pan-India strategy, marketing, franchise communications, brand partnerships, and expansion planning. Lead initiatives that position Underdoggs as the country’s top sports bar and dining experience while driving its international growth roadmap.Manage cross-functional teams across marketing, design, and operations to ensure brand consistency, customer satisfaction, and profitability. Monitor service quality, guest experience, and P&L performance across outlets. Oversee food cost efficiency, vendor relations, and new market development.Own the end-to-end brand journey — from campaign ideation and franchise support to operational execution and customer experience design — ensuring every touchpoint reflects Underdoggs’ identity and excellence.
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