Amna Akbar

Product Marketing Leader @ Atlassian | ex Venmo, PayPal, Honey & Huge

Role
Principal, Product Marketing - Teamwork Collection at Atlassian
Location
Los Angeles, CA, US
LinkedIn followers
500 followers

About Amna Akbar

Product marketing executive with 15+ years scaling fintech & marketplace products at Venmo, PayPal & Collectors. Expert in zero-to-one GTM, multi-product strategy & insights-led positioning—delivering $100M+ in new revenue and 25M+ user growth. Built & led high-performing teams; partnered cross-functionally to shape roadmaps, launch category-defining products, and drive adoption across millions. Passionate about leveraging AI & data to optimize frameworks and unlock business growth.| GTM Strategy | Multi-Product Portfolios | Insights-Driven Growth |$100M+ Revenue Impact |

Experience

  1. Principal, Product Marketing - Teamwork Collection

    Atlassian

    Sep 2025 — Present

Education

  • UCLA

    B.A, Cultural Anthropology, Political Science

Skills

  • Market Research
  • Forrester Technographics
  • Rhinocerous 3.0
  • Architectural Drawings
  • Interactive Marketing
  • Marketing
  • Ethnographic Research
  • Crm
  • Digital Marketing
  • Architectural Modeling
  • Integrated Marketing
  • Advertising
  • Digital Media
  • Ethnography
  • Online Advertising
  • Experian Hitwise
  • Creative Direction
  • Cross Cultural Understanding of Marriage, Family and Kinship
  • Ecairn
  • Customer Relationship Management (Crm)
  • Social Intelligence
  • Architectural Drafting
  • Systemic Observation
  • Simmones Oneview
  • Marketing Strategy
  • Direct Marketing
  • Digital Strategy
  • Evolution of Human Behavior
  • Google Adwords
  • Qualitative Market Research
  • Anthropology of Culture and Communication
  • Social Media
  • Primate Behavior Nonhuman to Human
  • Mintel
  • Qualitative Research
  • Customer Insight
  • Experience Design

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Amna Akbar — Principal, Product Marketing - Teamwork Collection at Atlassian in Los Angeles, CA, US | Unifers