Ammar Khan

About Ammar Khan

From curiosity to career, my journey in performance marketing started with a simple question: “How do brands turn clicks into customers?” That question pushed me to explore the world of paid media and I’ve never looked back.Today, I specialize in Google Ads, Meta Ads, and Amazon Ads, combining analytics, creativity, and strategy to craft campaigns that don’t just reach people but truly resonate with them. My approach is rooted in data-driven decision-making,whether it’s refining targeting, testing creatives, or optimizing bidding strategies for maximum ROI.Along the way, I’ve built expertise in: Paid Media Strategy & Execution (Google, Meta, Amazon) E-commerce & App Promotion Campaigns GA4, SEMrush & Competitor Analysis Campaign Optimization & A/B Testing Media Planning & Budget ManagementWhat drives me is more than impressions or clicks, it’s the challenge of turning numbers into stories and strategies into results. I thrive on experimenting, solving problems, and scaling campaigns that help brands grow sustainably. My goal is simple: keep learning, keep testing, and keep delivering performance that matters.

Experience

1. Senior Marketing Executive

   FatakPay

   Dec 2025 — Present · Maharashtra, IN

   Managing and optimizing performance marketing campaigns across Google Ads and Meta platforms to drive user acquisition and conversions.Executing app install and lead generation campaigns, focusing on improving CTR, CPA, and overall campaign efficiencyAnalyzing ampaign data and preparing performance reports to track KPIs such as CTR, CPC and CAC.Collaborating with design and content teams to develop high converting ad creatives.

Education

• Mumbai University

  Bachelor of Commerce - BCom, Accounting