Amiya Das
AI Product Manager | E-commerce Retail | Author & Speaker | Builder of Products Shoppers Love (PDP, Cart & Checkout Expert)
- Role
- Product Manager at Michaels Stores
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Amiya Das
Driving Growth, Innovation & Seamless Travel Experiences for Millions of…
Experience
Product Manager
Apr 2024 — Present
Led AI-driven Personalisation on PDP & Cart to suggest relevant items based on user behavior, boosting AOV• Spearheaded Post Purchase Ads integration as Cross-Selling on Order Confirmation page with GMV potential of few millions• Launched Buy Now Pay Later partnering with financial services providers to provide easy credit as EMIs, increasing conversion and driving MRR• Championed compliance features- EDD, ADA, Reese’s law; improving Conversion Rate and safeguarding millions in penalties• Introduced Balloon Inflation to offer Uninflated and Helium inflated balloons to buyers• Activated Interstitial between Cart & Checkout to monetise end user’s brief attention
Education
Siksha 'O' Anusandhan University
Bachelor of Technology (B.Tech.), Applied electronics and Instrumentation Engineering
2009 — 2013
Xavier Institute of Management(XIM Bhubaneswar)
MBA - BM, IT & Operations as Major
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