Amit Marathe
Design Leadership @Encora
- Role
- Design Leader at Encora Inc.
- Location
- Pune District, MH, IN
- LinkedIn followers
- 500 followers
About Amit Marathe
Principal Product Designer with 17+ years of experience delivering impactful UX…
Experience
Design Leader
May 2020 — Present · Pune, IN
As an Individual Contributor (IC)- Partnered with large enterprises on long-term application modernization initiatives, streamlining legacy workflows and improving usability and adoption rates- Designed and delivered Data Visualization features, enabling stakeholders to track KPIs, uncover insights, and improve decision-making efficiency by 30%- Spearheaded AI integration in enterprise applications, driving automation of repetitive tasks and enhancing user productivity- Conducted product discovery workshops to align on product vision, roadmap, and user goals using vision boards- Led the define and design phases, delivering personas, workflows, IA, and low-/high-fidelity prototypes- Facilitated remote and moderated usability testing, validating concepts with real users- Established and governed an enterprise-wide Design System, ensuring consistency across 10+ products, reducing handoff time by 25%, and accelerating release cycles.As a Design Evangelist- Collaborated with startups and mid-level organisations to run Discovery/Design Thinking Workshops for MVP development- Co-created products with partners by- Advocating design best practices - Educating stakeholders on design processes - Inspiring and engaging teams throughout the journeyAs a Leader- Elevated the UX practice to drive measurable business impact by- Contributing to UX pre-sales efforts - Setting up design practices and frameworks - Hiring, grooming, and upskilling designers- Mentored and guided designers for successful project execution and delivery.
Education
Indian Institute of Technology, Delhi
Master of Design (M. Des.)
2006 — 2008
Shivaji University
Bachelor of Engineering (Production Engineering)
2002 — 2005
Government Polytechnic, Bicholim, Goa
Diploma in Mechanical Engineering
1999 — 2002
Skills
- User Research
- Heuristic Evaluation
- Design Thinking
- Wire Framing
- Scenario
- Usability Testing
- Retail Banking
- User Experience Design
- Mobile Devices
- Persona
- Mobile Applications
- User Interface Design
- Information Architecture
- User-Centered Design
- Concept Design
- Agile Methodologies
- Interaction Design
- Ecommerce
- Design Strategy
- Browser Based Applications
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