Amit Dhaniya

About Amit Dhaniya

About MeI’ve always believed in doing work that brings both happiness and inner strength. I discovered that passion in Digital Marketing and App Store Optimization (ASO) — helping brands grow, creating impact, and sharing knowledge that drives measurable results.With 10+ years of experience as a Digital Marketing & ASO Expert (currently at Bookchor.com), I specialize in building and executing result-oriented strategies across SEO, ASO, PPC, App Marketing, and Performance Marketing. Over the years, I’ve successfully scaled campaigns, optimized apps to achieve millions of visitors, and managed end-to-end digital growth for brands across industries. Key Expertise & AchievementsTeam Leadership: Leading a team of executives & interns across SEO, PPC, and content marketing activities.App Marketing: Planned and managed app marketing strategies achieving 500k+ downloads and 2.1M+ annual visitors on the Play Store.PPC Campaigns: Designed, executed, and optimized high-performing campaigns on Google Ads (Search, Display, Performance Max, PLA, App Install Ads) and Facebook Ads, driving measurable ROI.Analytics & Tools: Hands-on experience with Firebase, Adjust, Google Play Console, Facebook SDK, Google Data Studio for performance tracking and optimization.SEO & ASO: Advanced keyword research, on-page & off-page SEO, app search optimization, competitor analysis, and reputation management.E-commerce Growth: Managed Google Merchant Center with 130k+ products and executed large-scale remarketing campaigns.Event & PR Marketing: Designed 360° campaigns across Google Ads, Facebook Ads, and Taboola to boost event reach and engagement.Email & WhatsApp Marketing: Built targeted campaigns to increase user acquisition and retention. Tools I Work WithSEO Tools: Ahrefs, SEMrush, Moz, Majestic, Alexa, SpyFu, Woorank, Buzzsumo, KeywordTool, WordAi, Keyword PlannerReporting & Analysis: Google Data Studio, Firebase, Google Play Console, Analytics tools for app & web data insights Reporting & Client ManagementSEO ranking management & reportingCompetitor & market researchWeekly/monthly activity & performance reportsConversion & bounce rate analysisROI-focused campaign planningClear client communication & reporting strategies Passionate about digital growth, app marketing, and data-driven strategies, I’m always eager to take on new challenges and help businesses achieve long-term success.

Experience

1. Chief Executive Officer

   Emobbi Technologies

   Nov 2025 — Present · New Delhi, IN

   Website Design & Development Mobile App Development (Android & iOS) SEO (Search Engine Optimization) Performance & PPC Marketing Social Media Marketing & Management Google Ads & Meta Ads Campaigns Branding, Logo & Graphic Design Email & Content Marketing Lead Generation Campaigns E-commerce Marketing & Optimization ORM (Online Reputation Management)

Education

• Kurukshetra University

  Engineer’s Degree, IT

  2009 — 2013

Skills

• IT Strategy
• Twitter Marketing
• Google Webmaster Tools
• Web 2.0
• Html
• Sem
• Search Engine Optimization (SEO)
• Cms
• Adobe Photoshop
• Facebook Marketing
• Wordpress Design
• Google Adwords
• Web Analytics
• Css
• Content Management Systems (Cms)
• Web Hosting
• Web Design
• Social Media Optimization (Smo)
• Web Project Management
• IT Service Management
• Web Content Management
• Google Apps
• Mailchimp
• Domain Registration
• Google Analytics
• Photoshop
• Javascript
• Search Engine Technology
• Html5
• Google+
• Dreamweaver
• Social Media Marketing
• One Way Link Building
• Yahoo Search Marketing
• Microsoft Excel
• Google Adwords Professional
• Digital Marketing
• Yahoo Site Explorer
• Web Development
• SEO