Amit Rane
Associate Creative Director at Performics India | Ex Mio Design
- Role
- Associate Creative Director at Performics India
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Amit Rane
I am an advertising professional with over 10 years of experience working in Digital and Mainline advertising. I carry the strategic understanding and artistic talent to deliver high-impact marketing.I have a strong working knowledge of Designing marketing communication, brand building, digital marketing, and creative processes. I am skilled in Conceptualization, Art Direction, Campaign Management, UI Design, Website Design, Brand Building, Product Designing, Packaging, and audiovisual skill sets.I have diverse exposure to design tools & equipped with detailed technical understanding across software platforms.I have worked on a Packaged Sugar Brand • FMCG Products • BFSI clients • Home Decor Laminate brand • Automotive • Jewellery Brand • International Hotel • Food app • Liquor brand • Travel & Tourism
Experience
Associate Creative Director
May 2021 — Present · Mumbai, IN
Driving performance marketing and D2C creative strategies for BFSI brands, with additional expertise across FMCG and Personal Care segments.• Conceptualising and Developing the performance marketing focused paid media campaigns & offering creative solutions across the media platforms.• Art Direction, Managing creative team & creative operations, Planning the way forward with stratergy & media teams to setup an creative campaigns• Coordinating with clients for creative requirements, presenting concepts and making campaign case studies with the help of media performance reports.• Helping business teams on new business pitches and Training creative team internally to develop their skill set, Setting up creative process and maintaining creative standards, Exploring media formats.
Education
University of Mumbai
B.COM, Commerce, Advertising, Marketing.
2004 — 2008
St.Angelos Professional Education
Diploma in Graphics and Animation, Graphics Designing, Animation, Interactive Technology, Video Graphics and Special Effects.
2005 — 2007
Skills
- UI Designing
- Graphic Design
- Creative Writing
- Creative Visualization
- Illustrator
- 3d Modeling
- Web Design
- Digital Marketing
- Advertising
- Ideation
- Video Editing
- Photoshop
- Creative Strategy
- Packaging
- Marketing Strategy
- Art Direction
- Adobe Creative Suite
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