Amit Soni

Head of Institutional Sales @Bic Cello Pvt Ltd

Mumbai, MH, IN
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2024 — Present

Head of Institutional Sales @Bic Cello Pvt Ltd

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Developed and implemented a strategic national sales plan targeting government departments, educational boards, and large institutions. Built a contract matrix with the SSA and the Government Education Departments to guide key activations and government engagement plans. Managed ecommerce product integration and coordinated with platform teams for performance tracking, optimisation, and reporting. Collaborated with marketing to launch digital campaigns to drive category visibility, and institutional product awareness. Led a national team of sales managers and relationship managers, setting KPIs, driving performance, and maintaining pipeline accuracy in CRM. Major customers include CSD and U.P. & M.P. Education Board, Ultratech, Adani, Perfetti, Wrigley, Wonder Cement, Sun Pharma, Alkem Pharma, Parle, Pidilite, Tata Steel, Dollar, and Macho.

EDUCATION

2000

Brighton Secondary School

12th

2008

Cosmic Business School

MBA Marketing & Sales

2003

Barkatullah University Institute of technology Bhopal

Bachelor of Commerce

N/A

Sikkim Manipal University

Postgraduate Degree

SKILLS

Sales ManagementBrand ManagementMarketing StrategyChannel PartnersCompetitive AnalysisMarket ResearchRetailTeam ManagementKey Account ManagementBusiness Development

ABOUT AMIT SONI

Head of Institution, CSD, Corporate & B2B Sales at BIC Cello India | Driving Revenue Growth & Market Expansion PAN India.

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