Amit Rawat
Digital Marketing Professional | Specializing in PPC, SEO, SEM, Content, and Social Media Marketing.
- Role
- Head of Digital Marketing at Dcode
- Location
- North Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Amit Rawat
Welcome to my creative profile! I specialize in crafting innovative digital…
Experience
Head of Digital Marketing
Oct 2024 — Present
As the Digital Marketing Head, I lead strategic planning and execution of digital marketing initiatives to drive brand growth, customer engagement, and revenue generation. My role focuses on developing data-driven strategies that align with business goals while ensuring impactful online presence across multiple platforms. Key Responsibilities- Strategic Planning: Develop and implement comprehensive digital marketing strategies to enhance brand visibility and market reach- Team Leadership: Manage and mentor a team of digital marketers, content creators, SEO specialists, and social media managers to achieve key performance indicators (KPIs)- Campaign Management: Oversee the creation, execution, and optimization of digital campaigns across channels such as social media, email, PPC, SEO, SEM, and display advertising- Analytics & Reporting: Analyze campaign performance using tools like Google Analytics, deriving insights to improve ROI and conversion rates- Content Strategy: Guide content marketing efforts to ensure consistent brand messaging and audience engagement- Budget Management: Plan and allocate budgets effectively to maximize the impact of marketing spend- Collaboration: Work closely with cross-functional teams, including sales, product development, and creative teams, to support business objectives- Trend Analysis: Stay updated with the latest digital marketing trends, technologies, and best practices to maintain a competitive edge.
Education
Indira Gandhi National Open University (IGNOU)
Master's degree, International Business
Delhi University
Bachelor of Commerce - BCom, commerce
2015 — 2018
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