Amit M.
Sr. Digital Marketing Manager
- Role
- Digital Marketing Manager at AiTrillion | eCommerce Marketing Automation
- Location
- Indore, MP, IN
- LinkedIn followers
- 500 followers
About Amit M.
SaaS, E-commerce, Machine Learning, Data Analysis, Data Visualization, Tableau, Google…
Experience
Digital Marketing Manager
AiTrillion | eCommerce Marketing Automation
Dec 2021 — Present · Indore, IN
Spearheaded digital advertising efforts for the AiTrillion Shopify app, acquiring new customers by showcasing app features within the Shopify ecosystem.• Orchestrated a multi-channel marketing strategy encompassing Email Marketing, Workflow automations, Affiliate Marketing, Partnerships, Search Ads, Shopify Ads, and Display Ads to enhance brand visibility and customer engagement.• Conducted data-driven analyses, including cohort analysis, funnel analysis, and A/B testing, to optimize user journeys in SaaS, E-commerce, and B2B sectors.• Established robust tracking mechanisms using Google Analytics, Zoho Analytics, and HubSpot Analytics, yielding valuable user insights.• Harnessed advanced BI tools like Google Looker Studio and Tableau for data visualization, simplifying complex data into actionable insights.• Handled digital marketing for an e-commerce store, reducing Customer Acquisition Cost (CAC), and driving significant sales and revenue growth through targeted marketing campaigns.• Collaborated with cross-functional teams, including developers, designers, content creators, and sales teams, to execute cohesive marketing strategies.
Education
Shri Digambar Jain H.S. School Bhopal
Higher Secondary
2001 — 2007
Bansal Institute of Science & Technology
Bachelor of Engineering (BE), Computer Science
2007 — 2011
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