Amirthavarshyny Kannamani
Marketing Operations Analyst @IRIS Software Group
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WORK HISTORY
Marketing Operations Analyst @IRIS Software Group
Chennai, IN
EDUCATION
PSG College of Technology
Master of Computer Applications - MCA, Computer Science
Coimbatore Institute of Technology
B.Sc Computer Technology, Computer Science
ABOUT AMIRTHAVARSHYNY KANNAMANI
Marketing Automation | MarTech SpecialistI am a results-driven marketing technology professional with hands-on experience in planning, executing, and optimizing multi-channel B2B marketing campaigns. With a strong foundation in tools like Oracle Eloqua, Oracle BIEE, Adobe Marketo (Certified), and HubSpot (Certified), I specialize in creating seamless marketing automation workflows that drive engagement, improve lead nurturing, and generate qualified pipeline. My core strengths include:Email Marketing & Campaign ManagementLead Scoring & Nurturing ProgramsA/B Testing & Performance OptimizationData Analysis & Reporting (Oracle BIEE)CRM & MarTech Stack IntegrationB2B Demand GenerationI’m passionate about using data and technology to align marketing efforts with business goals. I take pride in crafting strategic campaigns that not only perform well but are also scalable and measurable.Let’s connect if you\'re looking for someone who brings both strategy and execution to the marketing automation table.
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