Amir Jones
Campaign Manager @Safe-Guard Products International
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WORK HISTORY
Campaign Manager @Safe-Guard Products International
Atlanta, GA, US
Works with D2C marketing manager to develop and document client specific marketing strategies and build integrated media journeys in HubSpot to support those strategies and goalsResponsible for client communication/management on marketing campaign strategies and requirementsExecutes the day-to-day operations of all marketing campaigns including the data segmentation, setup, testing, and deployment of multimedia marketing tactics for multiple brandsCreates and manages all email templates in HubSpot making sure they are CAN-SPAM, CASL(Canada Anti-Spam Legislation) compliantBuilds all marketing assets (emails, etc.) to comply with client brand standardsIdentifies opportunities for optimization and recommends tactics to improve response and conversion rates throughout the customer buying lifecycleCollaborates with cross-functional D2C team on campaign concept, content requirements, customer journey development, and digital marketing tactics to ensure effective executionWorks with D2C data analyst for campaign reporting and analytics needsDocuments all marketing campaigns with detail on cadence, testing, audience segment information, and more
EDUCATION
Georgia State University
Bachelor's degree, Marketing
ABOUT AMIR JONES
At MacStadium, we specialize in orchestrating impactful marketing campaigns that resonate with our tech-savvy audience. My role involves leveraging skills in content creation and marketing coordination to enhance our brand\'s presence and foster robust customer relationships. With a solid educational foundation in marketing from Georgia State University, I apply a blend of creativity and analytical prowess to drive our marketing objectives forward. My certifications in digital marketing, SEO, and email marketing from HubSpot Academy empower me to deliver innovative strategies that lead to tangible results.
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