Amir Shaikh

About Amir Shaikh

Hello! I am Amir Shaikh, a dynamic and growth-oriented Associate Business Director with nearly 10 years of diverse experience in paid media strategy, programmatic leadership, and global account management. My career has been dedicated to leveraging cross-market expertise and client relationship excellence to drive transformative business outcomes. I am currently seeking a strategic leadership role in the UAE that amplifies organizational growth and market impact.Throughout my career, I have spearheaded multi-platform media planning and campaign leadership, consistently elevating client ROI across various sectors. I have directed end-to-end campaign execution for premier accounts, optimizing digital investments and enhancing client satisfaction through robust partnerships. My focus on strategic media innovations and performance optimization has empowered teams and delivered measurable enhancements in ROI and ROAS. With a strong foundation in business growth, media planning, and stakeholder management, I am committed to driving enterprise-level digital transformation initiatives.

Experience

1. Associate Director - Performance Media

   Omnicom Media

   Apr 2025 — Present · Mumbai, IN

   In my current role, I oversee full-funnel paid media operations across SEM, Programmatic, and Social channels, continuously aligning spend allocation with evolving client goals and performance benchmarks. I build and present comprehensive media roadmaps that integrate platform intelligence, business objectives, and competitor movements into customized client strategies. My responsibilities also include monitoring real-time analytics across multi-channel dashboards and recommending corrective actions to sustain campaign health. I coordinate with senior client leaders, creative teams, and publisher partners to ensure campaign frameworks align with broader brand initiatives while introducing emerging ad-tech solutions for improved performance outcomes.Achievements: I have successfully expanded a major business vertical by steering multi-platform activations that consistently scaled campaign revenues. I strengthened agency-client partnerships by driving strategic discussions and building confidence in media investments across high-value accounts. Additionally, I elevated delivery standards by orchestrating seamless collaboration among internal and external teams, ensuring operational consistency across markets. My efforts in transforming internal campaign workflows through standardized reporting structures and automation tools have significantly improved efficiency. I have also earned leadership recognition within the client services group for demonstrating strong account stewardship and delivering measurable business impact.

Education

• G.H. Raisoni Societys, College of Engineering and Management,Pune

  Bachelor's degree, Computer Engineering

• Welingkar Institute of Management

  Business Analyst, Business Analyst

  2023 — 2025