Alexander Miller

About Alexander Miller

As a growth strategy consultant and entrepreneur, I help brands scale sustainably through data-driven, value-led marketing. I work with clients both independently and through my agency, Herodotus Digital Advisory — a consultancy dedicated to empowering purpose-driven travel, tourism, and hospitality brands with strategic growth frameworks rooted in authenticity, performance, and long-term value creation.With a background in business growth, digital strategy, and marketing analytics, I offer a cross-functional skill set that includes growth planning, channel strategy, performance marketing (SEM, SMM, CTV, affiliate, and more), conversion optimization, and eCommerce management. My work blends analytical precision with brand integrity, helping clients build meaningful connections with their audiences while delivering measurable results.I graduated cum laude from The George Washington University with a degree in Philosophy and Public Affairs and currently reside in the Washington, DC area. In addition to my consulting work, I’ve co-founded several ventures, including Jordan Alexander Premium Cigar Company, The Cigar Tube, AlphaBrav Group LLC, and MZM Group LLC.

Experience

1. Founder Digital Lead

   Herodotus Digital Advisory

   May 2021 — Present · Washington, DC, US

   Herodotus Digital Advisory offers tailored strategies & solutions to clients in the travel and tourism sector, empowering businesses to achieve sustainable growth. We also support select clients outside of travel & hospitality, including D2C eCommerce and other brands that align with our capabilities and values.Part of Cogito Group.

Education

• Lackawanna Trail Junior/Senior High School

  High School Diploma

  2007 — 2011

• The George Washington University

  B.A, Philosophy & Public Affairs

  2011 — 2015

Skills

• Search Engine Optimization (SEO)
• Leadership
• Small Business Online Marketing
• Public Speaking
• Management
• Politics
• Community Outreach
• Cloud Security
• Cloud Storage
• Google Adwords
• Speech Writing
• Cigars
• Selling
• American Politics
• Public Policy
• Cloud Computing
• Political Campaigns
• Stock Market Analysis
• Electronic Filing
• Event Planning
• Tobacco Industry
• Public Affairs
• Squarespace
• Entrepreneurship
• Small Business
• Research
• International Relations
• Successful Business Owner
• Communication
• Google Analytics
• Event Management
• Stock Management
• Fundraising
• Marketing Strategy
• Survey Design
• Machinery
• Public Relations
• Organization
• Business Strategy
• Animal Welfare