Ami Joshi
Human | TTS Strategist
- Role
- Marketing Strategist at Sohva
- Location
- Fremont, CA, US
- LinkedIn followers
- 500 followers
About Ami Joshi
I drive business success through strategic HR initiatives and operational excellence. With 8+ years of experience, I deliver results across all HR functions, combining data-driven insights with a people-first approach.My expertise includes:HRIS & Implementation: Led end-to-end system implementations and optimizations, leveraging Workday and other HR technologies to enhance efficiency and user experience.Data & Analytics: Developed advanced dashboards and reports to support strategic decision-making.Project Management: Led key initiatives, from onboarding enhancements to global immigration programs.Multilingual Communication: Fluent in English, Gujarati, Hindi, and conversational Spanish.What drives me-Creating meaningful employee experiences-Streamlining HR processes for efficiency and impact-Leveraging emerging technologies to enhance HR operations.
Experience
Marketing Strategist
Oct 2025 — Present · US
As a Strategist at Sohva Social, I drive growth for brands on TikTok Shop and social commerce platforms by building and executing high-impact creator and affiliate marketing strategies. I partner with content creators, optimize performance campaigns, and have shape data-driven approaches that turn social engagement into measurable sales.Key Contributions & Responsibilities: • Develop and implement TikTok Shop strategies that improve discoverability and conversion performance for e-commerce clients. • Source, brief, and manage creator relationships and affiliate programs to maximize campaign ROI and authentic audience engagement. • Collaborate cross-functionally to produce scroll-stopping content briefs aligned with trend and platform performance signals. • Analyze real-time data to optimize content performance, creator output, and paid media tactics on TikTok. • Support live selling activations and continuous shop optimizations to turn social attention into revenue growth.
Education
DeVry University
Bachelor’s Degree, Business Administration and Management, General
2011 — 2015
Skills
- Recruiting
- Management
- Customer Service
- Administrative Assistance
- Data Entry
- Human Resources
- Background Checks
- Interviews
- New Hire Orientations
- Hiring
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