Antonio García

About Antonio García

I guide organizations into the future—blending a vision for what\'s next with the insights to navigate change. Throughout my career, I\'ve learned true impact isn\'t just about having answers—it\'s about asking the right questions and understanding the deeper needs of both people and markets.With over 25 years of experience in digital product, design, strategy, and innovation I\'ve consistently transformed complex challenges into opportunities for growth. My approach is grounded in the belief that design and technology must serve people, never the other way around. This perspective guides me in leading cross-functional teams, mentoring emerging talent, and driving initiatives that resonate deeply with users and stakeholders.Across industries, I apply design thinking and human-centered methods to create solutions that drive meaningful impact. In every role, my focus has been on blending creativity with insight to develop innovations that balance cutting-edge technology with a deep understanding of human behavior and culture.In a world of constant change, I foster environments where teams thrive—adapting with agility and resilience. I\'m passionate about creating conditions for continuous learning, where experimentation is encouraged and setbacks are viewed as stepping stones to success.What drives me is not just anticipating the future, but actively shaping it. I believe in the power of collaboration—working closely with diverse, multi-disciplinary teams to co-create solutions that are simultaneously visionary and pragmatic. Through this collaborative approach, we bridge the gap between what is and what could be—helping organizations navigate today\'s complexities while preparing for tomorrow\'s possibilities.I\'m here to partner with those ready to embrace this future, turning challenges into opportunities and bold ideas into tangible results. Let\'s shape the future with insight, empathy, and a relentless commitment to excellence.

Experience

1. Strategy Director

   Gensler

   May 2025 — Present · Chicago, IL, US

   I help organizations figure out what they actually need, not just what they think they want. My work spans innovation consulting, organizational design, and workplace transformation—but really, I\'m in the business of cutting through the noise to find what matters.I spend my days having honest conversations with clients about their challenges, then building frameworks that actually work in the real world. No fluff, no buzzwords—just practical solutions that make sense for their specific situation. I\'ve learned that the best strategy work happens when you can translate big ideas into steps people can actually take.Leading multidisciplinary teams means I get to work with brilliant people who see problems differently than I do. I guide research and creative development, but more importantly, I create space for good ideas to emerge and grow. Quality comes from the team, not from micromanaging every detail.I work closely with our design studios because strategy without implementation is just expensive advice. The real satisfaction comes from seeing ideas become spaces and experiences that actually improve how people work and connect.Client relationships are built on trust, and trust comes from delivering what you promise. I\'ve found that being direct about challenges and realistic about timelines creates stronger partnerships than overselling ever could. When clients know you\'ll tell them the truth, they listen when you have something important to say.I also contribute to industry conversations through speaking and writing—not because I have to, but because I genuinely enjoy sharing what I\'ve learned and learning from others who are wrestling with similar challenges.My approach is straightforward: stay curious, be honest about what you don\'t know, and surround yourself with people who challenge your thinking. The work is complex enough without making it complicated.

Education

• Savannah College of Art and Design

  BFA, Communication Design - Advertising

  1997 — 2001

• Harvard Business School

  Certificate, AIGA Business Perspectives for Creative Leaders

  2007 — 2007

Skills

• Illustration
• Art Direction
• User Interface Design
• Concept Development
• Interaction Design
• Mentoring
• Design Strategy
• Brand Development
• Copywriting
• Information Architecture
• Innovation Consulting
• Brand Architecture
• Design Thinking
• Experience Design
• Social Media
• Adobe Creative Suite
• User-Centered Design
• Storytelling
• Project Management
• Storyboarding
• Ethnography
• Workshop Facilitation
• Graphic Design
• User Experience
• Content Strategy
• Public Speaking
• Leadership
• Team Building
• Graphic Facilitation
• Graphic Recording
• Creative Direction