Ameya Uchil

About Ameya Uchil

I lead marketing at Routematic, an enterprise Transport as a Service (TaaS) platform…

Experience

1. Marketing Lead

   Routematic

   Feb 2023 — Present · Bengaluru, IN

   Current Role at Routematic:Digital Marketing & Branding:*Develop and execute integrated digital marketing strategies to elevate Routematic\'s online presence and drive significant lead growth.*Manage SEO and SEM initiatives, resulting in substantial increases in website traffic and conversions.*Utilize social media platforms (LinkedIn, Twitter, Facebook) to strengthen brand positioning and engage with target audiences effectively.*Implement email marketing campaigns that nurture leads and maintain customer relationships.*Ensure brand consistency across all channels through meticulous management of brand guidelines and messaging.*Conduct market research and competitor analysis to refine brand strategy and identify growth opportunities.Industry Engagement & Offline Marketing:*Represent Routematic at industry conferences, seminars, and trade shows to enhance brand visibility and foster industry relationships.*Leverage both online and offline print media to broaden brand reach and increase brand awareness.*Collaborate closely with sales teams to create compelling offline marketing collateral and presentations.*Organize promotional events and participate in trade shows to showcase Routematic\'s innovative solutions.*Monitor and optimize offline marketing efforts to achieve measurable ROI and enhance overall campaign effectiveness.

Education

• Symbiosis Institute of Business Management, Bengaluru

  Master of Business Administration (M.B.A.)

  2013 — 2015

• INDIAN ACADEMY GROUP OF INSTITUTIONS

  Bachelors of Business Management

  2006 — 2009

Skills

• Product Launch
• Sem
• Marketing Communications
• Event Management
• Market Research
• Team Management
• Project Management
• Marketing
• Web Design
• Management
• SEO
• Telecommunications
• Competitive Analysis
• Sales Management
• Product Marketing