Amethyst Cannady

About Amethyst Cannady

Amethyst Cannady is an experienced creative leader and strategist with a deep understanding of the importance of storytelling, content creation, and innovation. With over fifteen years of experience in the creative field, she is adept at developing strategies that capture audiences’ attention while introducing best practices that enable businesses to excel.She has a design-centric background, as well as a deep knowledge of content strategies and high-end design. Her goal is to create strategic plans and creative solutions that help businesses reach their full potential.Throughout her career, Amethyst has successfully built and led high-performing teams working across multiple channels to develop integrated campaigns focused on analytics and innovation. She has a proven track record of success that speaks for itself.When she\'s not busy pushing boundaries or meeting with clients, Amethyst enjoys spending time with her family at home in Evanston - her husband, daughter, and two beloved dogs.

Experience

1. Marketing Manager

   A Healing Place, Complete Counseling Care

   Jun 2022 — Present

   Design and execute multichannel campaigns across all lifecycle stages, increasing customer engagement through cohesive messaging and brand alignment.• Create and implement impactful creative briefs to guide advertising campaigns across print, digital, and video channels, boosting brand visibility.• Partner with leadership to produce high-quality marketing assets, ensuring consistent brand communications and enhancing campaign effectiveness.• Launch updated messaging and creative concepts that address evolving market dynamics, improving campaign impact.

Education

• Columbia College Chicago

  Bachelor of Fine Arts (B.F.A.), Graphic Design

  2010 — 2012

• University of Wisconsin-Stevens Point

  Graphic Design

  2007 — 2010