Amelia Doty Bowie
Group Account Director @Quigley-Simpson
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WORK HISTORY
Group Account Director @Quigley-Simpson
Lead integrated marketing strategy and creative execution for national campaigns, acting as an extension of client-side marketing teams to drive performance, brand consistency, cross-channel alignment, and business/marketing results for Chase for Business.* Serve as senior strategic lead across multi-disciplinary teams (creative, media, strategy, production) to deliver high-impact, cross-channel campaigns* Partner with internal and external stakeholders to align marketing efforts with broader business and brand goals* Lead development of brand positioning, messaging frameworks, and go-to-market strategies informed by consumer insights and business objectives* Own the briefing process—translating strategic goals into clear, actionable creative direction* Oversee full-funnel campaign planning and execution across paid, owned, and earned channels, ensuring consistency and impact across all touchpoints* Manage campaign workflows from concept to launch, ensuring cross-functional alignment and on-time delivery* Manage multi-million-dollar marketing budgets, optimizing resources across programs and teams to ensure efficiency and effectiveness* Oversee scopes of work, vendor management, and timeline planning to drive accountability and streamline execution* Lead, coach, and develop high-performing teams, fostering a collaborative and growth-oriented culture* Build strong partnerships across departments to resolve roadblocks and accelerate results* Identify and execute opportunities to deepen brand engagement, expand campaign reach, and improve marketing ROI* Contribute to innovation in campaign planning and creative execution, supporting brand evolution and differentiation
EDUCATION
Texas Tech University
B.A. Advertising
SKILLS
ABOUT AMELIA DOTY BOWIE
Strategic marketing leader with deep roots in brand building, integrated campaign…
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