Amelia Doty Bowie

About Amelia Doty Bowie

Strategic marketing leader with deep roots in brand building, integrated campaign…

Experience

1. Group Account Director

   Quigley-Simpson

   Jan 2024 — Present

   Lead integrated marketing strategy and creative execution for national campaigns, acting as an extension of client-side marketing teams to drive performance, brand consistency, cross-channel alignment, and business/marketing results for Chase for Business.* Serve as senior strategic lead across multi-disciplinary teams (creative, media, strategy, production) to deliver high-impact, cross-channel campaigns* Partner with internal and external stakeholders to align marketing efforts with broader business and brand goals* Lead development of brand positioning, messaging frameworks, and go-to-market strategies informed by consumer insights and business objectives* Own the briefing process—translating strategic goals into clear, actionable creative direction* Oversee full-funnel campaign planning and execution across paid, owned, and earned channels, ensuring consistency and impact across all touchpoints* Manage campaign workflows from concept to launch, ensuring cross-functional alignment and on-time delivery* Manage multi-million-dollar marketing budgets, optimizing resources across programs and teams to ensure efficiency and effectiveness* Oversee scopes of work, vendor management, and timeline planning to drive accountability and streamline execution* Lead, coach, and develop high-performing teams, fostering a collaborative and growth-oriented culture* Build strong partnerships across departments to resolve roadblocks and accelerate results* Identify and execute opportunities to deepen brand engagement, expand campaign reach, and improve marketing ROI* Contribute to innovation in campaign planning and creative execution, supporting brand evolution and differentiation

Education

• Texas Tech University

  B.A. Advertising

Skills

• Social Media Marketing
• Digital Strategy
• Interactive Marketing
• Digital Marketing
• Interactive Advertising
• Online Advertising
• Social Media
• Marketing Strategy
• Marketing Communications Planning
• Integrated Marketing
• Mobile Marketing
• Advertising
• Email Marketing
• Creative Strategy
• Digital Media
• Media Planning
• Sem
• Web Design
• Mobile Advertising
• Web Development
• Video
• Web Marketing
• Product Marketing
• Rich Media
• Product Management
• Outdoor Advertising
• Social Media Strategist
• Website Development
• Website Updating
• Cpg Industry
• Campaign Management
• Campaign Strategies
• Video Production
• Hip Hop
• Contemporary Dance
• Aerobics
• Marketing
• Management
• Creative Direction
• Marketing Communications