Alexis Chatman
Site Merchandising Analyst @ Scotts Miracle-Gro
- Role
- Site Merchandising Analyst at The Scotts Miracle-Gro Company
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
Experience
Site Merchandising Analyst
The Scotts Miracle-Gro Company
Oct 2025 — Present · Marysville, OH, US
Owned end-to-end digital product onboarding in Salesforce Commerce Cloud, partnering with brand, marketing, and eCommerce teams to launch SKUs with accurate attributes, taxonomy, and customer-facing content.• Managed cross-functional product launch timelines and dependencies using Monday.com and Jira, ensuring seamless execution across merchandising, marketing, and technology teams.• Collaborated with marketing and brand teams to align promotional strategy, offers, and content placement with seasonal priorities and business objectives.• Developed and executed promotional campaigns, including coupon logic, disclaimers, banners, and QA, ensuring accurate go-live and consistent customer experience.• Led on-site merchandising strategy across key pages, optimizing product placement based on customer behavior, seasonality, and performance insights to drive conversion.• Monitored digital performance metrics and customer engagement trends to inform ongoing optimization strategies and site content updates.• Identified opportunities to improve merchandising workflows and digital experiences, contributing to process enhancements and scalable best practices.Tools: Salesforce Commerce Cloud/Page Designer, SmartCommerce
Education
Ohio University
Bachelor of Science in Human and Consumer Science, Retail Merchandising and Fashion Product Development
Skills
- Blogging
- Research
- Customer Service
- Retail
- Social Media
- Positive Discipline
- Leadership
- Public Speaking
- Microsoft Excel
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