Allison Borthwick

About Allison Borthwick

With more than a decade of experience in social media management, digital marketing, and public relations, I am a versatile communications pro dedicated to making mission-driven change through compelling digital narratives and intentional community building. My journey has encompassed roles within national and local nonprofits, a boutique PR agency, and a federal government consulting firm, where I\'ve honed my expertise in fostering a myriad of vibrant online communities - bolstered by recent community management certifications from Meta, DigitalMarketer, and Sprout Social. My leadership extends beyond strategic communications and community-minded social media content creation to include reliable team, client, and vendor management - prioritizing empathetic leadership and collaborative excellence.Let\'s connect to explore how we can build and sustain safe, informed, appreciated and highly engaged online communities for your mission and/or brand!

Experience

1. Director of Communications & Digital Media

   Caregiver Action Network

   Aug 2025 — Present · Washington, DC, US

Education

• Murray State University

  Bachelor's Degree, Public Relations/Image Management

Skills

• Public Speaking
• Creative Writer
• Ap Style
• Non-Profit Leadership
• Social Media Outreach
• Building Relationships
• Connecting People
• Sales Management
• Volunteering
• Writing
• Social Media Integration
• Interviewing
• Social Media
• Press Releases
• Promotions
• Microsoft Office
• Copy Editing
• Volunteer Management
• Customer Service
• Publicity
• Social Networking
• Idea Generation
• Volunteer Recruiting
• Highly Personable
• Non-Profit Administration
• Blogging
• Interviewing Skills
• Creative Writing
• People Skills
• Account Servicing
• Powerpoint
• Social Media Communications
• Creativity
• Photography
• Public Relations
• Proofreading
• People Development
• Fresh Ideas
• Ap Stylebook
• Intellectually Curious